Using search, social, and other relevant data to make intelligent predictions about upcoming events, like sports games, reality TV shows, and more, Bing are one of the front runners for Predictive Analytics.
900 Million search inquiries a day is the volume of searches Bing receives, so what do they do with all that data? How is it handled and read?
EM360° was lucky enough to sit down with Rani Qumsiyah, Bing’s Senior Program manager to discuss:
- Bing’s success and how they structure their data
- What challenges Bing are looking to master within the next 12 months
- Advice on your day to day predictive analytics practices
- How do you describe predictive analytics
Rani is speaking at the Predictive Analytics Innovation Summit held in San Diego in February. The summit provides a platform for industry leaders to deliver case studies, expertise and share unique insight into the rapidly emerging movement: the power to forecast the future with today’s data.
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